How to create a successful NFT project

How to create a successful NFT project 


These guidelines contain the necessary and important steps needed in the journey to create a successful NFT project”.

Non Fungible Token or NFT has been around since as early as 2012 but got its recognition in 2020, since then there have been so many NFT projects, some were successful while others failed. If you want to create a successful NFT project, it requires determination, dedication and a lot of planning to launch a successful NFT project.


This topic is meant to guide young and new creators in the NFT space on “the steps to create a successful NFT project”. Remember for every successful project you have to be committed and you should be ready to sacrifice your time, energy and money, if you really want your NFT project to be successful. Hearing about NFT, people started asking questions like, what is NFT and how it works? Which we published in our previous article on understanding the basics of NFT. There you will get to understand the basics of NFT and how it works. 


Starting an NFT project is not something you decide after waking from sleep. There are some steps you need to follow regarding launching a successful NFT project. It’s not all about drawing art and painting on a piece of paper and waiting for people to buy your art . There are no hard and fast rules to make money, you need to consider some certain aspects if you really want to succeed in the NFT community, but there are guidelines you can follow.


The following are the guidelines to create a successful NFT project.


1. Planning

To create a successful NFT project you should set up and execute a very good plan that will work for you or your brand. Don’t center your mind set on making fast money. If you’re into the NFT space or you want to launch an NFT project because you see NFT as an avenue to make fast money, trust me it won’t end well for you. Lot’s of planning is needed if you want your project to stand out.


Ask yourself questions such as:

  • Why do I want to create an NFT project?

  • What is the purpose of this project?

  • What makes this project important?

  • Who are they for?

  • What value will this project add to the community?

  • What utility and benefit will my collectors have access to?


These are some of the questions you should have answers to. If you can answer these questions easily and comfortably then you are good to go. A good planning strategy will provide answers to the above questions. It shows that you’re on the right part and people will be interested to invest in your NFT project. 


2. Choose your art

For a successful NFT project you should have in mind the style and pattern of art you want your NFT collection to be. Are you an artist, photographer, musician or an actor, the technique of your art really matters in this aspect. Your art should focus on the theme of your project, it could be a photograph, painting, hand drawn or generated, your art should give people insight on what your project is all about. If you’re not an artist and want to create an NFT project, collaborate or hire an artist to do the artwork for you. Starting an NFT Project is not something you plan within 2-3 days, it takes time before you figure it out. 


3. Patient and commitment

A famous quote says “The patient dog eats the fattest bone”. To set up a successful NFT project is not something you rush, take your time to set up a good roadmap that will guide you through the process of starting your NFT project. Take your time to learn and understand how NFT works and also show commitment in the NFT space. There are no fast and easy rules to make money in the NFT space, so take your time to your way around the NFT and web3 space first before launching a project. Make sure you’re fully committed to the NFT space and share your passion and ideas with the NFT community and be open to take corrections. Build and develop trust within the NFT space, the more you learn and understand the NFT space, the more you’ll figure out the error in your project and should be able to correct the error. It’s better to be late than to be late. 


4. Roadmap

To create a successful NFT project you will need a roadmap that will show people the direction of your project. A roadmap is a step to step guideline that shows the direction of a project and its destination. Roadmap play an important role when it comes to setting up a project and you really need to consider setting up a roadmap for your project. A good roadmap builds trust as people are able to track the progress of your project and they already know the destination. It is through your roadmap people will know if you’re committed and serious with your project. A very well constructed and organized roadmap will draw attention to your project. 


5. Community building

For every successful NFT project, there is a community behind it. You can’t do it alone, you need a community to share your story with. An active community will help promote your project and also reduce your workload. Build your project around a community, they will be the first people to buy your night when it launches. Building a community means you’re also bringing your collectors together and that makes it easier to communicate and share ideas with your collectors even after selling out your NFT collection. You will get the chance to build a relationship with your collectors through your community. Signalcalls is one platform to build a community because they provide the necessary tools for all the financial market’s updates to keep you informed. There are other platforms like discord, telegram and a few others. 


6. Create a social media account

Setup a social media presence for your NFT project. Building a social media presence is the only way to build and develop a community. Your community can only be as strong as your social media presence, the stronger your social media presence the stronger your community will be. Your social media presence is determined by how active and consistent you’re on social media. You don’t need to buy followers on social media if you’re active and consistent on social media, you can only build a presence for your project by being active and consistent in the NFT space. Being consistent shows your project will be here for a long time. 


7. Blockchain and marketplace

Choose the blockchain and marketplace where you want your NFT project to be. What blockchain do you want your NFT project to be on? If you’re active and consistent in the NFT space, you will learn and know the perfect blockchain for your project. 

Likewise marketplace, there are different marketplace where you can launch your NFT project on. Some popular marketplaces are OpenSea, Foundation, Rarible, Objkt and more.


8. Utility

The utility of a project also determines if a project will be successful. The utility also plays an important role in launching an NFT project. People will be interested in your project if the utility you provide has a real time value. The value of your utility determines the volume of your collectors. More people will be interested in your NFT project when they find out the value of your utility, it attracts more collectors and investors to invest in your NFT project. For instance the Angel Force of Africa is providing a metaverse conservation park education for students to study wildlife conservation and the general public will also get the chance to learn and participate in wildlife conservation activities. They are also generating funds that support anti poaching organizations in Africa. People would like to participate in such projects because they provide real life value and benefits for their holders. 


9. Smart contract and landing page

Set up and deploy a smart contract for your NFT project on your website so people will trust you and be. So consider adding a smart contract to your project because it makes your project transparent and it saves time and energy. Adding smart contracts to your project is an easy way to gain the trust of your collectors. Smart contracts automatically give access to utility to any holder that meets a certain terms of the contract. Create and deploy a smart contract on your landing page, for people to trust you and be able to collaborate with you. Create a landing page or hire a web developer to create one for your NFT project so those interested in your project can visit to find out more details and enquire about your project. 


10. Collaborate and support others

Supporting and collaborating with other projects is also a great step to promote your NFT project. When you support or collaborate with other projects you’re building a relationship with that community, they will play a great role in promoting and selling out your NFT project. They will give you the necessary support to launch your project and also buy and promote your NFTs. Collaborating with other projects will attract new people to your project and you can also build your community around their community by developing relationships and trust with their community. 


In conclusion, these steps are meant to guide you on your journey to create a successful NFT project. These guidelines contain the necessary and important steps needed in the journey to create a successful NFT project. There are no easy and fast steps to make fast money but with patience, commitment and consistency you will build great relationships with the NFT and web3 community. 

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